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Man dies after falling in wood chipper

CNN - 12 hours 17 min ago
A man's life was ended after he fell into a wood chipper. CNN affiliate KTVK has more.
Categories: National News

Why the Cosby sweater still rules

CNN Entertainment - 12 hours 22 min ago
The real story behind the "Cosby sweater" and why it still rules.
Categories: Entertainment News

Bill Hader to host 'SNL' next month

CNN Entertainment - 12 hours 23 min ago
"Saturday Night Live alum and "Stefon" mastermind Bill Hader will return to the show, which is now entering its 40th season, as host for the October 11th episode. Indie-soul singer Hozier, whose self-titled debut comes out next week, will appear as the episode's musical guest.
Categories: Entertainment News

Lupita's 'Sesame Street' message

CNN Entertainment - 12 hours 25 min ago
Lupita Nyong'o wants children to understand something she didn't when she was growing up: Love the skin you're in.
Categories: Entertainment News

Cosby: The man and the legend

CNN Entertainment - 12 hours 33 min ago
Bill Cosby shouldn't be defined by "The Cosby Show." Comedian has been pioneering cultural figure for decades.
Categories: Entertainment News

As open enrollment nears, Obamacare website still isn't totally safe

Business News - 12 hours 47 min ago
Healthcare.gov still isn't as safe as it should be, and the annual open enrollment period starts again in just two months.

Darrell Hammond back on 'SNL'

CNN Entertainment - 12 hours 49 min ago
Darrell Hammond will be the new Don Pardo. Comedian is rejoining "Saturday Night Live," this time as announcer.
Categories: Entertainment News

Larry Ellison stepping down as Oracle CEO

Business News - 12 hours 55 min ago
Larry Ellison is stepping down as Oracle's CEO, a position he has held at the company since he founded it in 1977.

Miley twerks into trouble

CNN Entertainment - 13 hours 1 min ago
Yep. She did it again. Miley Cyrus twerked and there may be a price to pay in Mexico. CNN's Lisa France explains.
Categories: Entertainment News

Fey and Bateman's on-set laughs

CNN Entertainment - 13 hours 2 min ago
Hilarious co-stars, Adam Driver's nice guy, and the scene that had to be cut from "This Is Where I Leave You"!
Categories: Entertainment News

Oops! Retailer hails independent Scotland

Business News - 13 hours 52 min ago
Read full story for latest details.

20 places to see fall colors

CNN - 14 hours 14 min ago
Can you feel the change of seasons in the air?
Categories: National News

Scotland chooses United Kingdom

CNN World - 14 hours 17 min ago
Scotland will remain part of the United Kingdom -- along with England, Wales and Northern Ireland -- following a historic referendum vote.
Categories: International News

7 ways to boost your happiness

Health - 14 hours 22 min ago
Happiness isn't just an emotional state. Science shows people who are happy live longer and healthier lives.
Categories: Health

Violently ill, yet pregnant again

Health - 14 hours 23 min ago
Hyperemesis gravidarum causes extreme sickness during pregnancy. Read about one mother's journey.
Categories: Health

Wondering if it's Time to Buy a New Car? Just Check Your Mailbox

Lifestyles - 14 hours 27 min ago
Five words or less

(NewsUSA) - Have you ever wondered how all of those colorful auto dealership promotion pamphlets arrive in the mail at the exact moment you are contemplating a new car purchase? Oddly enough, they are perfectly timed to coincide with your vehicle-buying needs -- and there's a reason behind it.

Consider this: In 2012, studies showed that more than 90 percent of consumers began their car search online. This insight, according to Ken Schwartz, founder of InMarketSolution (IMS), a Chicago-based marketing company geared specifically to the auto industry and its potential buyers, provides dealerships with a treasure trove of demographic information.

"Consumer data is abundant and valuable, yet many dealers fail to fully exploit its potential," says Schwartz. "In this way, we use best-of-breed data to identify consumers currently in the market to buy a car."

The way it works is that IMS uses proprietary data from its InMarket Buyers List to identify when a consumer is in the market to buy or lease a car. IMS then compares that list to the Dealer Database Management System, removing all matches to ensure the IMS driven sales are new customers. Using multiple technologies, IMS tracks and interacts with the InMarket Buyers multiple times by using a combination of highly targeted direct mail and digital advertising that will potentially drive exclusive leads to a targeted dealership.

The difference between IMS and other direct-mail marketing companies is its business model. In a nutshell, if a dealership doesn't get new customers through IMS's efforts, the dealership doesn't pay a dime.

"I am so confident that our program works, that I am willing to put my money where my mouth is," says Schwartz. "Simply put, if a dealership doesn't sell cars to new customers, we don't get paid."

Schwartz's confidence comes from his past experience working with big data. Before founding IMS, Schwartz was the CEO of CityTwist, an email advertising company focused specifically on automotive marketing. During his tenure there, CityTwist became an Inc. 500/5000 fastest growing company in 2010, 2012, 2013 and 2014. In addition, the company has been recognized as a fastest-growing company in South Florida by the South Florida Business Journal for the last two years.

For more information, visit www.inmarketsolution.com.

China drives global diamond jewelery sales to $79 billion

Business News - 14 hours 35 min ago
Read full story for latest details.

VA hikes top pay for doctors by $20,000 to $35,000

Business News - 15 hours 6 min ago
Doctors who passed on a career at the Department of Veterans Affairs because of pay will soon have a reason to give the agency a second look.

Passengers endure brush with disaster

CNN - 15 hours 8 min ago
A JetBlue flight with 147 people aboard made an emergency landing at a after one of its engines "exploded" and the cabin filled with smoke.
Categories: National News

President takes on superbugs

Health - 15 hours 11 min ago
The rise in antibiotic-resistant bacteria could lead to a future full of untreatable infections, experts have warned us for years.
Categories: Health
The Lady Bulldogs will be back on the court against Highland Park in Amarillo Tuesday night. The...
The Bullodogs will be travelling to Bushland on Friday night to take on the Bushland Falcons....
  BALTIMORE (AP) — Ray Rice was let go by the Baltimore Ravens on Monday and...

 

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